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CUT THE STRAPS

We created this piece to bring awareness to the issue of face masks not being disposed properly. There was an article about a seagull that was rescued by the RSPCA after its feet got tangled up in a covid face mask. This was heartbreaking news so we needed to spread the word through our work. 
 
This post went viral on Instagram with over 4 million in reach. It's been shared on several platforms like Save the Reef, Harpers Bazaar Korea, The Weather Network, Karmagawa, influencers, Lisa Vanderpump and more. 

Instagram post

Instagram Reel

We created a fabric guide to help people shop for reusable face mask

that are using the recommended materials from the WHO website. 

Instagram post

Instagram Reel

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